5 Shocking Facts about SEO Services You Should Know

SEO still holds ample secrets for the beginners of the digital marketing profession. However, even advanced users have to be constantly updated with everything that occurs in the digital marketing world. SEO or Search Engine Optimization is an exclusive element for advanced digital marketing scenario. Here, we have brought together a list that comprises of 10 lesser-known SEO facts.

So, if you are planning to hire a Florida SEO company, make sure you go through these amazing facts to increase your grasp over SEO for better understanding.

Shocking SEO (Search Engine Optimization) Facts for You

1- Duplicate Content Isn’t Penalized:

When hiring SEO services in Florida, ask your service provider if you will be penalized for duplicate content. The obvious answer is “No.” Is the duplicate content affecting your site rankings? The answer to this depends on the level of duplicity. When it comes to SEO, there is a difference between “Duplicate Content” and “Copied Content.”

According to Google Guidelines, copied content is known to affect the rating even if the firm or business gives due credit to the source. There is no such mention of duplicate content in the guidelines. Obviously, duplicate content won’t get you the highest of ranks. However, it won’t penalize you. If you tend to use the canonical tags that allow the search engines to scroll through the preferred website content, you will be safe. In essence, Google awards you for unique content but doesn’t fine you for duplicated content.

2- Not Every Search Engine Uses Links for Ranking:

If you plan to know whether you can rank on the search engines without the presence of links, the answer is a definite Yes. Google is obviously the best search engine, but it isn’t the only one. You can seek help from Florida SEO Services Company to know more about the top-ranking search engines where your brand or business can trend.

For example, Yandex, the popular and biggest search engine based in Russia, isn’t taking links into consideration as a ranking factor. Now, you might wonder that ranking over this search engine will limit your target audience. However, Google is planning to move in the very same direction. In essence, the search engines will rank the websites based upon facts as opposed to link-based ranking. The search engine is also discussing upon the idea that will exclude the backlink-based ranking.

3- Rich Snippets Do Not Impact the Rankings Directly:

When hiring any SEO Agency in Florida, make sure you ask if the rich snippets pose a direct effect on website ranks.

Now, this will sure puzzle you when we say that the snippets do not actually have direct ranking impacts. Rich snippets are included in catering extra information for search listings. However, they don’t actually influence the rankings. Google has mentioned time and again that the rich-snippets do not pose any direct impact over the site rankings currently.

However, it surely generates indirect benefits for rankings. This is done by aiding the website pages to be available easily via proper indexing. In short, rich snippets are features that add in-direct value to your website and thus enhance your ranking.

4- Just 2 Out of 10 Popular Sites on the Web Can be defined as Content Sites:

If you want to understand this completely, let us take a peek at the top 10 popular sites on the web. These popular sites are as such:

No surprise here given their individual popularity and user-base. However, if we take a look at these websites, only YouTube and Wikipedia are completely content-oriented sites. The other merely act as “content-gates.” Of these eight websites, the users get both contents to consume and things to do. Things such as products, tools, services, etc., are a part of these websites while content is a linked accreditation. So, in essence, they provide actionable content which serves as a valuable aspect for the users. If you are planning an e-commerce website with help of SEO services in Florida, make sure you ask for such intermixing of actionable content with services and products.

5- Image Object Detection Serves as a Strong Ranking Element:

We all know that the Google search engine is smart enough and recognized the objects present in an image. However, something you didn’t know is that this object recognition pattern helps with ranking for a business. In order to rank properly, opting for image optimization serves as the key.

This optimization involves creating images that appeal to the users as opposed to the classic inclusion of the alt-text or title tags. This allows the search engine to determine and classify the images into various categories which ultimately affects the ranking of the associated business and strengthens it.


In this blog, we have decoded some of the lesser-known facts from the market of Search Engine optimization. We believe that you should always be updated with the latest dos and don’ts of the digital market. So, the next time you hire Florida SEO services, you will be updated with the latest trends and determine your exact requirements.

In need of a profession Florida SEO company? At Devlimer, we provide our expert services for everything from SEO to marketing automation services. Our team is comprised of excellent content developers, designers, market researchers, and many others that cater quality to the services we provide. To know more about our services, you can give us a call at (904) 638-4709 or write to us at info@devlimer.com.

SEO Agency Florida

Major SEO areas you need to focus upon

Is your startup blooming? Are you in need of a website that urgently requires more and more clicks and traffics? Are you trying to build a website that reaches out to a lot of people? Are you looking for ways of drawing internet users worldwide to your web page? Do you want to appear on the top ranks of Google search results? If the answer to even one of the questions is a ‘yes’ then you must continue reading forward. We SEO agency Florida have answer for all your questions.

Most website owners know this as a fact that a good ‘online’ following is a result of successful and professional SEO services. SEO or search engine optimization is one of the most important elements to be incorporated into your online marketing and advertising strategy. There is no online success without using SEO!

Be it an already established website or the new ones, SEO services in recent years have benefited both, in all ways possible. However, only professional SEO agencies in Florida have the right personnel to ensure that your website reaches the new zenith in search engine ranking and Google rankings to be specific. SEO services are conveniently customizable as per customer requirements, to make more efforts on the problem areas. The blog talks about some of the best and most important SEO areas that can be worked upon.

SEO Copy Writing

Content rules website marketing over strategy. SEO copy writing consists mostly of good quality, compelling and useful content for the clients’ websites. The content, be it a blog, or an article or just a newsletter, must contain keyword phrases that emphasize not only about the website but are also frequently used by internet surfers in the respective field during their online searches.

Let us suppose you are writing content for an educational institute, the keyword phrases must include the importance of education, higher education, education management, adult education, institutional rankings, global education and other such phrases that are related to the education industry.

Website Re-designing

The development in marketing strategies has exponentially increased the traffic graph and should certainly treat your website with a face-lift. SEO agencies in Florida put forth their efforts in all possible ways to make the website even more attractive, convincing and updated according to the latest search trends. Be it the font, graphics or even the features of the website like loading speed, every website needs the services of a professional SEO expert who specializes in web-redesigning.

Not many users would visit your page if the website is dull or unattractive or non-intriguing. If you add color and brightness according to the marketing color code, your website might actually look appealing to the viewers.

Link building

This section mainly consists of the process of acquiring sites that are related to the business in consideration and having them the link to specific pages on your website.

Acquiring all the websites especially the ones that are popular, and those that will link to your website pages will increase your chances of getting noticed and receive more clicks.

Any SEO service agency you hire should have a professional approach, great experience, remarkable results and high-quality services tailored as per your requirements.

If you manage to sign up with a company that offers flexible and excellent site optimization services will be an added advantage to you, your company and of course your online website and reach. The ultimate goal of search engine optimization is to receive a positive ranking and to keep moving higher on search engine rankings like on Google, Yahoo, Bing, etc. through increased website traffic and successful lead conversions.

We are one of the leading SEO agencies in Florida. Contact us for effective and influential digital marketing and online exposure.

Visit now at- 14 Astra way, Saint John’s FL 32259

You can find the details of SEO services provided by us at – https://www.devlimer.com/

Making the Perfect Contact Page for Improved Productivity

Most of us know about the “Contact Us” page in a blog. It is one of the first pages to be created. There is some general information about the blog and we expect showers of praise through it. For most bloggers, this is the idea of having the contact page. However, the thing about blogging is to Get In Touch with the readers. All bloggers want to connect with their audience and have a conversation. Most bloggers would be glad to take the feedback and work on it. After all, a blog is all about the audience.

There are various simple WordPress plugins which can help you add a contact page to the blog. However, things get tricky when there is an improved traction on the blog. At the early stages, it is not that difficult to handle the emails. The emails are few and take no time to respond. When the blog grows, the number of emails gets higher and that takes a lot of time to handle these emails. Since we, humans, are hardwired to respond to criticism (positive or negative), we tend to spend a lot of time on these replies, which in turn affects our productivity.

Common Problems

Though it might not look the most obvious thing, there are several problems when people keep asking you questions. Wondering where the problem is? Here are some common problems that many bloggers face.

• Sending the same questions
• No differentiation between important and unimportant
• Redundancy in service requests
• Creating an urgency

These problems might seem trivial at the first look of it, but can be a major time consumer when the number is high. Improve your contact page that will allow you to become more productive at blogging. We have some tips for you that might help you do so.

Clear Out Reply Details Upfront

One of the major reasons for an overflowing and unappealing inbox is the urgency the audience has. Most of the time, people are looking for an answer right away. This makes them write a feedback to you expecting a quick answer. Though it is a great thing if you manage to answer them immediately, it is a tough thing in the later stages of the blog. Some people like to reply in a certain hour of the day while some people are not even in the right time zone to answer. The internet is a global platform and you never know who needs your help and at what time. To keep things better, make sure you clear the time you might reply upfront. Putting a generic message which explains that you might not reply immediately is a great way. Some might argue that it will take your reader to another website. While this is true, you are not losing a reader to impatience. Your reader getting an answer elsewhere is better than refreshing their inbox while getting angry on you for not replying (all while you might be on a date or sleeping). You can find your own unique way to clear the reply details upfront. Once your reader knows when, how, and what you reply to, the number of emails will be comparatively less.

Bring Order to the Contact Emails

Keeping all the contact emails in an order is a great initial way of reducing the clutter and the pressure to reply. However, getting emails in one folder of your mailbox with the same subject line isn’t helping much. All the emails look same and you don’t want that. Priority matters when we are talking about blog contact emails. There might be a mail about adverts and one from a reader. These are not on the same pedestal. You have to find a way to sort them in order of priority.

One of the early steps that many bloggers do is by setting up different email accounts. For example, there is one email ID for all reader requests and another for collaboration and service complaints. Though this looks a feasible option, it isn’t. Having more than one email ID will make it look bad aesthetically and have a pressure on the reader (which no one wants).

The simple way is to use the drop-down box which is available with several WordPress contact page plugins. It restricts the area of questions and sorts them as well. Make a list of common reasons people contact you for and put them in the drop-down box. Your readers will be glad to tell you the reason. Once you know the reason someone has penned (read: typed) down an email, you can set your priority. You can answer service requests or shipment issues ahead of other general questions. This will save time on busy days.

Identify Frequently Asked Questions

Once you start dealing with questions which are asked over and over, it becomes irritating and you start ignoring them. The way out of it is creating an FAQ (Frequently Asked Questions) section. This is a good way of answering the questions even before they are asked. Having an FAQ section will certainly reduce the number of contact emails you are receiving. Moreover, your reader will also get the answer super fast. FAQ is a win-win situation and you should capitalize on it to improve your productivity.

Have a look at the questions and identify the patterns in them. Once done, you have the bunch of FAQs. After getting the questions, the ideal step will be to answer them and put it right on the contact page. In case there is a question which needs a detailed answer, you can take some time out and write a post on it. Linking the post to the question in the FAQ section will lead your reader to understand it better. Ninja Forms and Gravity Forms (WP Plugins) have the feature to use conditional logic to show different FAQs on the basis of the reason selected in the drop-down box. In addition to all of this, it is important that you direct your audience to use the search box. There is a high chance that the question they are looking for has already been answered in a post. A clear and easy-to-find search box is the solution to many problems.

Taking a lot of time to reply to contact emails has an adverse effect on your productivity. The priority is to churn out good content for your blog and keep your readers engaged. However, replying to readers and solving any other issue is an important part of blogging. Things take a drastic turn when the contact emails start overflowing. By asking your readers the right reasons, making an order of reply and having an FAQ section, you can answer your audience appropriately. The best part is, you can do all of this while not wasting a lot of time hence, improving your productivity.

How to Choose a Responsive Website Development Company

Today, for every online business owner it is very essential to have a website that is much more than appealing. Having an advanced website will not only help one enjoy improved and augmented sales but also to kill the competition. Now, in this era of mobile devices everyone wants to surf the internet on their phone or tablet. Many people also use their mobile devices to do shopping online. However, the problem is that, many regular websites are not clearly visible on mobile devices due to their compact screen size. Hence, you need a website that can be viewed on various mobile devices without compromising the content on the website and this is the area where responsive websites come into picture.

The best feature of the responsive designing is that the website is designed only once but at the same time designed to be well-suited with a wide variety of platforms and operating systems. Responsive web design will allow your target visitors to access your service and products you are offering to them from any king of device they have. Therefore you need to provide your website visitors the best means of displaying the information on different screen sizes.

If you wish to make your website responsive you need to hire a professional Responsive Website Development Company. Today, there are a number of companies offering this service hence; choosing the best one among them can be a difficult task. Here are few suggestions that will help you find a reliable responsive web development company.

Know Your Requirements

You should know your requirements before hiring a web development company. Understand why you need a responsive website and how it will benefit you. Prepare a list of the functionalities of your proposed website, probable design and your concept in as much detail as possible. Find out the targeted audience and your basic purpose. This will also help the web development company understand your needs perfectly.

Check the Portfolio of the Company

Check out the portfolio of the web development company before hiring their services. View some of their sample websites. You will be able to know the quality of the website that the company is able to create by screening some of the company’s previous work. You can also easily evaluate the company by going through their portfolio to see whether they have any experience in developing the type of responsive website that you desire. The company should be able to understand the purpose of your website and be able to provide a solution that is able to suit your needs.

Consider Your Budget

Before opting for a Responsive Website Development Company you need to think out how much you want to invest. It would be a wise decision to contact a few other companies and ask them for free quotes. Once you have the estimates, you can compare them and choose the best one which suits your requirements.

“Googlebot cannot access CSS and JavaScript files” in Google Search Console – A New Google Warning!!!

Today, if you received a warning from Google in your email, don’t be alarmed because not only you but several webmasters were also received the same alert in their email that “Googlebot cannot access your JavaScript and/or CSS files.” While also reminding them that Googlebot’s incapability to access those files may result in “suboptimal rankings” Google sent out this warning through their Search Console.

Google had written late last year that blocking JavaScript and CSS through your sites robots.txt file could result in reduced rankings and indexation. Google has done this particularly to permit your website’s entire resources, for instance JavaScript and CSS files, to be crawled and to help Google fully understand your site’s contents. By utilizing the HTML code of a webpage as well as its resources for example JavaScript, CSS, and images files; the Google indexing system renders WebPages. You can use the Fetch as Google and the robots.txt tester tools in Search Console to debug directives in your robots.txt file and to see the webpage resources that Googlebot not able to crawl.

Here you can see a copy of the notice in Google Search Console.


It’s a good thing if your site has been blocking Googlebot from accessing those files as you know about it so you can find solutions to deal with the problem. You can easily fix this issue by editing your site’s robots.txt file. Go ahead with this fix if you’re comfortable editing that file

Glance through the robots.txt file for any of the following lines of code:
Disallow: /.php$*
Disallow: /.css$*
Disallow: /.inc$*
Disallow: /.js$*

Remove those lines if you see any of them. That’s what’s blocking Googlebot from crawling the files it needs to render your site as other users can see it.

Running your site through Google’s Fetch and Render tool is the next step. This will verify whether or not you solved the issue. The tool will provide further instructions on changes to be made to the robots.txt file if Googlebot is still being blocked. Into the bargain, if there are any other crawling issues you can identify those buy using the robots.txt testing tool in Search Console.

Some are getting alerts for third party resources that are blocked; however, Google has previously said third party resources are not an issue since they are generally outside of the webmaster’s control.

How To Craft Content For SEO

No matter how much cliched it sounds but the fact is Content is the king in the world of Search Engine Optimization (SEO) and it is the sole aspect which can do wonders if composed perfectly.

Thought there are many factors, the content is one of the primary factors which the search engines take into consideration while deciding the rank of the website in the SERPs. At the same time content plays as that medium that engages the visitors with the website.

And there are many factors which contribute to make the content interesting and engaging that eventually makes it relevant enough for the search engines to rank it better.
Let’s discuss further… Here are tips on how to write content for your website that will bring you best SEO practices

  • Significance of the keywords Density: Keywords are the most important factor in content. It is the keywords which help to generate traffic for the website through different search engines. There will be several other sites attempting to rank for the same keyword. To combat with the competition, one needs to pay attention to the density of the keyword in a proper manner. It is better not to go overboard in the density part. Incorporating a particular keyword umpteen times to draw the attention of search engines will not last for long. Some writers chase the keyword in every sentence and compose the words to include the keyword deliberately. Rather it is advisable to add the keywords in a natural way, synonyms also plays a big role in the composition of content for search engines.

  • Keep it original: Creating original content certainly demands lot of focus and creativity but there is not even slightest of doubt in the fact; original contents always acquire a good rank in SERPs. If your content is a copy version of the some other content, you can be relegated as the second source and hence will never rank.

  • Uniqueness is the key: exploring ideas with a particular keyword can also make your content stand out amidst the crowd of same keywords. A uniquely written content soon escalates to a higher ranking in the search engine result page.

  • Write a catchy title: A catchy title is also a very significant aspect, which should not be overlooked at all. A catchy title helps to build interest for a click. Make sure to include the keyword in the title. A reader should be able to get an idea about the subject matter it deals with from the title itself. Moreover the title should have that connectivity factor; it should be interesting enough to make that connect with the readers in a minute. A clear and short title with keywords in it plays a great role to generate traffic in a big way.

  • Make a list: Listing makes the content scan easily. Generally readers tend to check the bullet list before diving into the content. As far as the search engine is concerned, it also gives a value to the heading and sub-heading (h1 h2 h3…) lists. At the same time using list offers an easy-to-read content and reader’s engagement.

  • Meta description matters: Get rid of the notion that Meta description does not hold any significance. On the contrary, Meta description matters a lot to bring clicks in huge numbers. Basically Meta description gives an idea about the information lying inside the page in the SERP. Its sole aim is to convince the searcher for a click. An effectively written Meta description can certainly be quite useful.

Follow the above mentioned pointers to create an effective content for SEO.

U.S. Federal Judge Pronounce Victory For Google In The Antitrust Lawsuit Case

A U.S. federal judge rebuffs the antitrust lawsuit laying the blame on Google forcing Android handset makers to make it a default app of android operating systems thereby giving plaintiffs three weeks to amend their complaint.

The consumers stated that Google allegedly necessitated the manufacturers of android device to favor its own apps on the android-based handsets and restrict the accessibility of Microsoft’s brainchild Bing.

The petitioner also alleged Google to be the cause of phone pricing as a result of its restrictive contracts with the handset maker’s whereby this conduct of Google throttle the innovation of its rivals as well.

But U.S. district judge Beth Labson Freeman ruled that the petitioners failed to prove the link that the phone pricing stemmed from Google’s restrictive contract with the handset’s producer. She further noted that “there are no facts alleged to indicate that defendant’s conduct has prevented consumers from freely choosing among search products or prevented competitors from innovating.”

Although the plaintiffs have been given three weeks to amend their complaint, but this victory indeed is a sigh of relief for Google, considering how Russian search engine yandex has recently filed a complaint against it. Yandex has asked Russian federal antimonopoly service (RFAS) to investigate against Google for the alleged violations of Russian antitrust law.

How to Choose a Reliable PHP Web Development Company

Today, PHP or Pre Hypertext Processor is one of the most preferred developing languages that give a professional appeal to a website. A website developed by using PHP is easy to create, manage, and update. Over the regular website design, PHP based website design has got a number of advantages. The root cause behind its growing popularity is that it comes with easy user-friendly interface for its clients and includes greater functionality. Therefore choosing a good PHP Development Company has become important to make a great website for your business.

Well, choosing the best one has become really a challenging task with the mushrooming growth of several PHP development companies. The company should not be dependable only but must also employ all the latest technologies in your website to make it attractive and user-friendly. It is important to take good care of the few factors if you are one of those seeking for a good organization to take care of your PHP related projects.

Know Your Objectives

Before hiring a web development company, you should know your intentions. Understand why you need a website and how it will benefit you. Prepare a list of your concept, probable design and the functionalities of your proposed website in as much detail as possible. Find out your basic purpose and the targeted audience. This will also help the web development company understand your needs perfectly.

Know about the Company’s Expertise

Check if the website design company has skilled professionals in web development and design, content and Search Engine Optimization. These are very vital attributes the company should have. When choosing a good website development company, creativity is also an important thing to consider. Check for the company’s portfolio to find out how they have deigned their clients website.

Ask For Quotes

It is very important for you to know how much money you have to spend to develop a website. There are many companies that offer web development services at very affordable price. But, one thing you should remember is that, never compromise on quality just to save your money as in the long rum you may regret this.

It would be a wise decision to contact a few web development companies and ask them for free quotes. Once you have the estimates, you can compare them and choose the best one which suits your requirements.

Apart from all these a good web development service provider also offer reliable technical and customer support whenever you need to fix a glitch and provide you additional services.

You will be able to find a good PHP Web Development Company who can help you make an attractive and user friendly website if you keep all these aspects in mind.

Top SEO Strategies to Look At in 2015

In 2014, Google made a total of 13 most important changes to their ranking algorithm, and in the near future there are undoubtedly dozens more to come. One or more of these minute changes could make a massive impact on your SEO tactic. However, there are a few strategies that will certainly work this year.

Let’s take a look at SEO tips that will help you yield the desired results.

Optimize Your Mobile Strategy

Now, the Internet is becoming more mobile. People are making purchases, communicating on social networks and searching information on their smart phones and tablets. For enhancing your mobile marketing strategy you should implement a mobile version of your site and develop your own separate tactic. Bear in mind that Google mobile search results now vary from desktop search results. Furthermore, it is predictable from the trends that the traffic generated through mobile devices will exceed that of desktops and laptops. You are very late to the party if your website is not already mobile-friendly.


As search functionalities are becoming more complicated more focus will be given on personalization. The search results will currently count on psychographic, demographical and geographical data collected from the individual’s previous use. That’s why in the search engine optimization, customization will be a significant aspect.

More Focus on Social Media

A strong social media presence is necessary. Do not waste time if your company did not entirely clinch social media portals last year. Make sure, on various social networks, your company name and brand finds its forte. Pinterest, Google+, Twitter, Facebook all worth your consideration, because each of these social media platforms are competent of reaching a vital section of your target demographic in different, yet very successful ways. Staying dynamic on social media allows you to relate with your customers on a more personal level. This way you can keep your customers updated about the latest happenings and consequently this will help you to generate more leads as well.

Optimize for Various Search Engines

This is almost undoubtedly the year to start optimizing your website for search engines except Google. This is because, Yahoo will now be the default search engine for Firefox as the popular browser kicked Google to the curb. Google’s deal with Apple to be Safari’s default search engine expires in 2015, and both Bing and Yahoo are trying to secure that spot. So, you need to focus on other search engines to get desired result for your SEO effort.

Valuable Tips for Online Reputation Management

A good or bad reputation is something that will chase your business for years to come. Bad customer experiences about your business posted online can make a great impact on your business in terms of profits. It will take a lot of time to get in the momentum again once your online reputation is tarnished. Even though creating a positive online reputation takes lots of effort and time, it is well worth it in the end.

You may want to think about Online Reputation Management or ORM if you have any sort of online presence, so that you can make that presence to stay positive. Here are some tips on online reputation management to help you in this regard.

#1 Google Yourself

To find out what is being said about your business online take time to Google your business name. You will be surprised to see the results. Your potential client’s perception about your business can be affected by these results. If there is any negative thing about your company then it may influence some people to terminate their business deals with your company. Sometimes due to the use of specific keywords, certain search results may come up which is not even related to your business.

#2 Respond to Negative Reviews Sensibly

Never ignore negative reviews. Make sure that you comment on it directly if you find anything negative online. Be proactive and interact with the person who wrote that review about your company and make your best effort to resolve that matter in a short span of time. Sometimes you have to deal with few fake reviews. You also need to deal with these smartly by putting a question or in a humorous way. Make sure that you respond to all reviews because it is very difficult to distinguish between a real review and fake review. This way, your customers will have a positive view about your company as they will think that you are sincerely listening to them and concerned about their issues.

#3 Develop a Social Media Policy

Social media sites like Twitter, Facebook provides a easy and quick way for your former clients, potential clients and current customers to interact with you directly and vice versa. You should be there talking back, if people are talking about your company online. You will get more exposure by positively using the social media platform. However, it always pays to think before you speak when you are using social media because one ill conceived statement can cause offense or damage your company philosophy.

Even though this is a very effective method of managing your reputation online, it consumes lot of your valuable time by responding to your fans and followers on social media sites. Hence, it is advisable that you should consider hiring an Online Reputation Management company to deal with this aspect on your behalf.